Top 5 iOS Photo and Video Apps in Africa: Q2 2024 Performance

In the second quarter of 2024, the top 5 photo and video apps on iOS in Africa demonstrated varied performance trends in terms of weekly downloads, revenue, and active users. Here's a detailed look at how each app fared.

YouTube: Watch, Listen, Stream experienced a fairly stable revenue stream, starting the quarter at approximately $50K and ending at around $52.5K. Weekly downloads showed a consistent upward trend, peaking at about 100.9K in the final week of June. The app also maintained a strong user base, with weekly active users fluctuating slightly but remaining around 12M throughout the quarter.

Instagram saw a mixed revenue trend, with the highest weekly revenue reaching $26.5K in late May. Downloads steadily increased, culminating in over 111K by the end of June. The active user count showed a positive trend, rising from approximately 3.77M at the beginning of April to nearly 3.94M by the end of June.

Canva: Design, Art & AI Editor had a stable revenue performance, with a peak of around $23.3K in the last week of June. Downloads remained steady, with a slight increase towards the end of the quarter, reaching up to 23.5K. Active users saw growth, ending the quarter at about 159.8K, up from 148K in early April.

Google Photos: Backup & Edit maintained a consistent revenue flow, peaking at $16K in the final week of June. Weekly downloads hovered around the low 20K range, with a slight dip in the last week. The number of active users remained stable, close to 426K throughout the quarter.

FaceApp: Perfect Face Editor showed a steady revenue trend, ending the quarter at approximately $14.2K. Downloads varied, peaking at around 10.2K in mid-June. Active users remained relatively stable, fluctuating around the 56K mark.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's website.